This isn’t reverse psychology.
This isn’t some sassy trick.
This isn't a dastardly ploy.
I’m just a boy.
Sitting in front of computer screen.
Asking you not to sign up.*
You see, in a few months my book, How To Start A Cult, is published.
And to prove the system I outline in the book works, I’m using the same approach to promote my book.
And, yes, on email.
But my email strategy is different from most.
I’m not interested in huge numbers.
There will be plenty of people who like the idea of signing up to my email lists because they want the ultimate prize - more income, more growth and a loyal following.
Yet, in reality, most people like that will barely read my emails.
And take absolutely zero action towards building their own cult.
That's not saying my emails are bad. In fact, they're rather damn good.
It's just the reality.
That’s why I’m discouraging you from signing up.
I mean it.
I totally get that 95% of people who pick up my book and read it will do absolutely nothing with it.
I even created what I call the Pie Chart of Truth to show what I mean...